Social Media Fails: 5 Social Projects That Tanked In 2010:
"Apple's foray into the social media music scene seemed to fall on deaf ears. The biggest fail? Ping doesn't actually let you see what your friends are listening to, which is largely the point of social media. As some critics put it, Ping could easily have been considered a marketing ploy gone wrong."
Cool read and video on the creator of the Twitter 'fail whale'.
Yiying Lu makes splash with Twitter's 'fail whale'